As the Senior Performance Strategy Executive, you will play a critical leadership role in driving strategic excellence and growth in performance marketing across our diverse portfolio of brands in the UK, Europe, and Canada. This executive-level position requires a strategic mindset, deep market insights, and strong collaboration with key stakeholders.

Reporting into the Head of Performance Strategy, you will be part of our dynamic Performance Marketing team. You will be responsible for developing and implementing a comprehensive performance strategy aligned with the company's 3-year strategic plan. By considering internal and external factors, product innovation, market trends, and overall effectiveness, you will deliver best-in-class performance marketing to drive growth and success.

What you will do 

• Work closely with the Head of Performance Strategy to implement a comprehensive performance strategy for Entain's brands.
• Define weekly strategic sync meetings with leadership to ensure alignment and progress towards strategic goals.
• Collaborate with key stakeholders across Sports & Gaming to align regional and product priorities with performance marketing operations.
• Participate in weekly/monthly/quarterly commercial & proposition priorities sessions across Sports/Gaming for all markets.
• Conduct market research to gather insights and inform strategic decision-making.
• Prepare the weekly trading pack for all Performance Marketing channels across all regions
• Lead the reporting and review cycle, showcasing performance against commercial and strategic targets.
• Conduct regular competitive analysis across performance marketing channels in the target markets to stay informed and maintain a competitive edge regarding. Including creative, proposition, channel usage etc.