Digital Marketing / CRM Manager

Our client is a vibrant and ambitious company dedicated to driving growth across diverse sectors. They're seeking a highly organised, data-driven, and passionate Digital Marketing / CRM Manager to join their team. In this role, you'll work closely with the Sales & Marketing Lead to execute the company's sales and marketing strategy.

Key Responsibilities:

• Manage and optimise CRM activities (Active Campaign) to boost engagement and conversions.
• Develop compelling, insight-driven email campaigns.
• Analyse user behaviour and recommend improvements for increased sales.
• Drive growth through digital marketing efforts (SEO, PPC, remarketing).
• Optimise the website for better user experience and conversions.
• Oversee potential new website management.
• Integrate platforms (Zapier, Meet Alfred, etc.) to streamline processes.
• Report weekly on digital marketing activities against KPIs and targets.

Person Specification:

• Results-focused with proven digital marketing experience, particularly in SEO, CRM, and email campaigns.
• Creative, with the ability to identify target audiences and craft engaging campaigns.
• Skilled in WordPress, website development, and analytics tools.
• Strong analytical and data-driven mindset.
• Up-to-date with digital marketing trends and best practices.
• 3-5 years of experience in digital marketing and project management, ideally across various sectors.

Personal Attributes:

• Excellent communication and interpersonal skills.
• Ability to thrive in a fast-paced environment.
• Strong project management skills.
• Passionate about digital marketing and industry developments.

The Package:

• Full-time, competitive salary.
• Flexible working: remote with occasional meetings in Cheshire or Manchester.
• Benefits include flexible work arrangements, most school holidays off, birthday leave, a pension scheme, and more.

Interested? Please Click Apply Now! Digital Marketing / CRM Manager